You know when you see something that makes you all happy inside?
Yes, it's Muji Lego. I think I'm in heaven.
todayandtommorrow.net explain it best:
"Inside the boxes you’ll find the classic LEGO bricks but also a few sheets of paper. No big deal. But when you also have the right punch hole tool, you can combine both to create something new."
The interesting bit for me is that I never would've expected these two companies to team up like this. But it just sort of works. Like, why didn't they think of this sooner?
Can you think of any other unusual brand partnerships that just work?
Comments